firstly, which intern of the beijinger described element fresh as "a healthier side of American food"? When i remember correctly pasta, sandwiches, salad and hummus are nowadays rather international (or italian and middle eastern if you insist) and definitely not american.
coming to ef:
their service is so good. best experience in china so far. fast, reliable, good command of english language.
their prices and the food however do not stand the comparison to the service. their food is ok, not more but also not less. their prices however are way too high.
i don't know why this place has been hyped so much by the expat housewives (perhaps they don't care about massive price raises?), but it certainly ain't something special. western prices for international food in china. i think i can have that almost everywhere in beijing.
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